This is the one week during each year during which Conscious Growth Club opens for new members to join. We are open through May 1st. It’s an exciting time inside the group as current members who’ve been in the group for 1-4 years are actively welcoming new members who are just now beginning their CGC journey.
Every year at this time, some members renew for another year. Some members decide to leave or take a break from CGC. And many new members join. Also this year, some previous members who skipped Year 4 have already rejoined CGC for Year 5. I’m delighted to welcome them back.
So it’s a time of transition. Every year in CGC is a different experience because the people are different, and the group dynamics change. Year 5 is likely to be an especially creative year in the group due to many people from the Amplify course joining us. We launched Amplify on March 1st, starting with just 2 lessons, and today I’ll be publishing lesson #60. I’ve been creating and adding a new lesson every single day, 7 days a week, for the past two months. I expect we’ll close at about 62 lessons, so the main course will be complete this week, and then I’ll create some additional bonuses for it too. The feedback on this course and the interactions with the members have been deeply rewarding.
We’re having our 8th and final live group call for Amplify tomorrow (April 28th). CGC members get to attend that call too.
CGC’s Will and Consciousness
The lesson I recorded yesterday for Amplify is called “Stellar Nursery,” and one topic it covers is how big projects can take on a life of their own, as if they have their own will and consciousness. CGC is one of those star-like projects. In the beginning I felt like I had to give it tons of careful thought and nurturing, always going back to getting clear about the intention for it. Now I feel like it’s doing a good job of voicing its own intentions and summoning its own energy for where it wants to go and what it wants to explore and experience each year.
Many people have contributed their own intentions to what CGC is to become. In the past, some had conflicting views about which way CGC should go, and when the group zigged one way, they zagged and left. Others preferred to hang with the zig.
One thing I love about CGC is that it too is an explorer. There are so many explorer types like me in the group, and we’ve collectively given CGC a similar explorer consciousness. CGC has some nicely structured elements, but it has plenty of flexibility to move and dance in different directions throughout the year.
For instance, members often use the CGC Lounge (our 24/7 video hangout room, basically an open Zoom call that never ends) to mastermind together in various ways. Groups form, meet purposefully for a while, and then naturally dissolve when they energy is ready to flow somewhere else. CGC has a very wave-like nature internally, much like how I like to blog and create new courses with the flow of inspiration.
I feel there’s a part of CGC that absolutely resists being caged. It loves freedom. It loves to explore the possibility space. It does not want to be locked down into an overly rigid structure, but some structure is healthy for it as a base from which to explore. It loves to invite and encourage experimentation, spontaneity, and going with the flow of inspiration among its members.
CGC also loves abundance. It delights in inviting new people to the party, yet it’s unattached to who stays and who goes, knowing that it’s up to each individual to align or not. CGC doesn’t try to convince or chase after anyone to join. It offers no resistance when people leave. It simply basks in the energy and presence of being what it is and becoming what it wants to be. And it knows without a doubt that it’s going to be an incredible match for people who want to surf its waves and dance with it for some portion of their lives.
CGC loves compassion. It willingly accompanies people into the depths of their sorrow. It has no fear of pain or trauma. It welcomes transformational tears with love and hugs. It will stand in the Pit of Despair with members and do tequila shots with them while they’re there, occasionally pointing up at the stars.
No Advertising or Social Media This Year
Last year I spent over $6K on Facebook ads to promote CGC during its launch. This year the ad budget is zero.
This isn’t for financial reasons. The ads for previous launches were always profitable, bringing in 2-3x what was spent. But I haven’t spent a dime on advertising this whole year.
I’m not even mentioning CGC on social media this time. I deleted my Facebook and Instagram accounts in January. I had thousands of followers on both services. I let that go.
Interestingly, CGC’s sign-up and renewal rates are even better than they were last time at this year. It’s still early in the launch week, so I can’t predict where we’ll land, but so far 38 people are already enrolled for Year 5 (40 if you count Rachelle and me). That’s a fantastic start. We’ll see where we end up after the May 1st deadline.
The Amplify launch was ad-free and social media-free as well, and 300+ people signed up for it during the first 2 weeks. That was a good test to verify that advertising and social media just aren’t needed.
I trust my intuition – a lot – and it tells me that it’s time to let go of some old frames, even frames that may have served me well in the past. So instead of thinking of a launch in terms of reaching out to more people, I’m focusing on alignment and depth. I’m deliberately inviting fewer people this time.
This year I’m only sharing the CGC invitation with the core community around my work, namely my blog readers, course customers, and email subscribers. It’s really this community that CGC is intended for. Reaching beyond this community just doesn’t seem necessary or wise.
I’ve noticed that a lot of CGCers don’t even have Facebook accounts anymore. CGC has become such a good and healthy online home for them, and I too see the potential to go even more all-in with this community. Facebook may have a lot of reach, but it terms of depth and intimacy, it’s nowhere close to what CGC offers. And Facebook has so many misalignments that CGC doesn’t have to deal with.
I feel like my own alignment with CGC has grown even stronger since letting go of Facebook and Instagram. I think it has something to do with letting go of the shallowness and misalignments of those services. My brain no longer has to maintain any circuitry for the Facebook-style interactions, so it can repurpose all of that mental and emotional energy for greater depth and engagement. I like how this has simplified my life too.
I especially notice that I’ve been feeling a lot more compassionate and caring towards people this year. I can really feel that as I record lessons for the Amplify course – there’s a depth of compassion there that feels very powerful to me. And I think letting go of social media misalignments helped. This kind of energy feels like it’s way more me. It’s nice that I no longer have to maladapt some part of my thinking and my energy to deal with social media interactions. It feels like my energy matrix is free to stretch into its proper dimensions now – no need to put so much energy into shielding anymore.
I’m just so used to engaging with people at great levels of depth and intimacy. It’s like being a submarine that doesn’t want to surface anymore because there’s so much beauty to explore below the surface.
Last year I was involved in other communities too, including a year-long coaching program. I wrapped all of that up in December, and I also wrapped up my 2020 daily blogging challenge. I feel that CGC is drawing me even further inward, which seems like a very aligned invitation to accept for Year 5.
Inviting Aligned Members
CGC has a very beautiful culture inside that took a while to evolve. There were some bumps along the way, which served as invitations to make clearer alignment decisions. I’ve especially loved how nicely it’s been flowing for the past several months. There’s been a core group of active members who’ve been holding a strong vibe of mutual caring and compersion. I really like how we’ve managed to merge mutual caring with goal-oriented pursuits and improving our results. Internally it feels like group has become more team-like than ever.
Compersion is a word you may not find in the dictionary. It’s adapted from non-monogamy circles. Compersion is the opposite of jealousy or envy. It means feeling happy for other people’s successes and happiness.
I’ve been flowing with a lot of compersion lately too. I really enjoy seeing people in CGC make their lives better. I like celebrating their wins with them. It’s an honor to connect with such growth-oriented people each day. I get to see how much they invest in moving their lives forward, especially when it comes to working through various misalignments. I really do feel good about their accomplishments, big and small, since I seen a lot of their journey to get there, making it feel like I’ve walked that path with them.
Same goes for connecting with people on the Amplify group calls. It’s been a joy to watch people advance their lives in so many ways.
I think one reason that I’m able to feel so much compersion for other people is that I’m really happy with my own life. The pandemic situation has made me feel luckier and more appreciative. In some ways I feel that the pandemic has been a gift. It helped me flow into a much-needed contraction phase, which helped me see how much there is to appreciate that’s right in front of me.
To help members see if they’re aligned with joining CGC, I’ve made some tweaks to the CGC Invitation Page, and I’ve also updated the CGC Frequently Asked Questions to provide even more answers and details about the club.
CGC Is a Trump-Free Zone
One specific thing I’ll share is that CGC isn’t a fit for Trump voters and supporters. This isn’t for political reasons, and it doesn’t actually matter what someone might state as their reasons for supporting Trump, such as their personal financial interests. It doesn’t matter if people made that choice out of ignorance or careful consideration. The behavior alone is enough to disqualify someone from being a match for CGC. That behavior and its effects are just too incompatible with CGC’s culture, values, and internationally diverse membership. This is stated plainly on the CGC Invitation Page too.
Additionally it would not feel good to be put in a position where I’d be expected to coach or help Trump supporters to achieve their goals, so I’m not willing to offer that service to them. That would be incompatible with my own values and ethics. If I invited such people to join, it would degrade my relationship with CGC, and I’m not willing to let that happen. It’s my intention to develop and even stronger relationship with CGC this year, and having Trump supporters in the group would be incompatible with that intention too.
For anyone who has a serious problem with this, I would ask them not to join CGC.
I think that for many people who are very well-aligned with CGC though, the fact that I’ll do my best to maintain CGC as a Trump-free zone may even bring some relief regarding what they will not have to see or deal with inside. This decision includes acknowledging how Trump supporters’ choices and behaviors negatively impact the lives of many members of this community.
Maybe there will come a time when ex-Trumpers have a place in CGC – and if so, I think it would be a very long road to get there – but this year CGC needs to stay Trump-free. If anyone doesn’t like this decision and wants to blame it on my personal shortcomings, it won’t change the decision. It’s my responsibility to make this call, and I think it’s the right call for where the energy flow is going for CGC Year 5. I’m just not seeing any kind of flow in a direction that could be compatible with having Trump supporters joining us this year. I don’t see a scenario where that could be a win-win situation, so I do think it’s wise to take that option off the table.
Public Q&A and “Meet the Members” Call for CGC
To help people who are thinking about joining CGC this year make a good decision, I’ll be hosting a Public Q&A and “Meet the Members” call this Thursday, April 29, 2021 at 11am Pacific time.
You’re welcome to attend if you’re interested in CGC, subject to the caveats I shared above. Just register for the call, and Zoom will send you the link to join.
I’ll answer people’s questions about CGC, and CGC members are also invited to join the call and share about their experiences and tips for new members. They can offer their own perspectives on what CGC is like and who’d be a good match for it.
So this is an opportunity for you to get a little more perspective on what CGC and the members are like.
We’ll record this call too, and I’ll share it on my blog afterwards, so if you can’t make the live call, you can still watch the recording.
My intention for this call isn’t to try to convince anyone to join, so it’s not going to be salesy. My intention is to help people make the right decision for themselves and for CGC. I know that each year, some people really sweat this decision. If someone really is a terrific match for CGC and would likely gain a lot from joining, then everyone is well-served by helping them to see that. And if someone really wouldn’t be a healthy match for CGC, then it’s also in everyone’s best interest that they see that too.
If you do feel aligned to join CGC already, then I invite you to visit the CGC Invitation Page and join us. The new CGC year runs through April 30, 2022, and your membership starts immediately when you join. So if you join now instead of waiting till May 1st to decide, you’ll get several extra days for your one-year membership (the rest of April 2021), and you can begin engaging with the community right away.
If you have other questions about CGC, you can also get in touch via my contact form. 😃